Prepared exclusively for Yeriel Gutierrez & Mildred Rodriguez
Your Personalized
Strategic Selling Plan
1113 Significant Way W, Madera, CA 93636
3 Bedrooms · 2.5 Baths · 1,412 Sq. Ft. · Riverstone Community
A thoughtful, strategic review of your market position, optimal timing, and projected numbers—designed so you can evaluate your options side-by-side and make a confident, well-informed decision together.
Grubb Realty Group
Real Broker, LLC · Private Advisory
STRATEGIC SELLING PLAN
Yeriel Gutierrez & Mildred Rodriguez
1113 Significant Way W, Madera, CA 93636
Your Plan Is Being Prepared
We’re preparing your property-specific market analysis, comparable sales and recommended selling strategy for our appointment.
Real-Time Active & Pending Intelligence
Analyzing active micro-market movements, pending escrows, and recent sales throughout the immediate Madera & Riverstone corridors.
In-Person Consultation Framework
We will walk through custom pricing tiers, buyer demand metrics, and expected net sheet calculations together during our meeting.
No Automated Assumptions
Rather than relying on automated internet algorithms, your strategic plan is hand-crafted with granular physical and financial data.
See Your Home Through a Marketing Lens
Every home tells a distinct story. By evaluating 1113 Significant Way W through the eyes of today’s qualified Central Valley buyers, we transform physical specifications into an emotional connection.
Actual subject property photograph: 1113 Significant Way W, Madera, CA 93636
Highlight Standout Features
Spotlight the elements buyers value most—from modern interior appointments, clean architectural lines, and low-maintenance convenience to the turnkey appeal of a newer Madera build.
Envision The Lifestyle
Help prospective buyers picture daily life here—peaceful neighborhood mornings, seamless entertaining, proximity to Central Valley commuter routes, and community park amenities.
Coordinated Launch Strategy
Align presentation, pricing positioning, and digital promotion into a unified campaign that creates anticipation, draws qualified buyers, and protects your equity.
The Five-Step Listing Process
Every step is customized for your property, providing complete peace of mind and maximum market impact.
Clean & Stage
Complimentary cleaning and professional staging.
Preparing each room so architectural sightlines and natural light highlight your home's greatest assets.
Epic Photography with Aerial
Professional imagery that showcases the home and setting.
High-resolution architectural stills and drone perspectives capturing the neighborhood and property orientation.
Lifestyle Video
A compelling story that helps buyers connect with the property.
Cinematic walk-through production that creates an immediate emotional connection before buyers step through the front door.
Strategic Listing Launch
A coordinated introduction to brokers, lenders and buyers.
Including a private first look campaign across top-producing Central Valley agents and pre-qualified buyers prior to public launch.
Digital Marketing Plan
Targeted promotion and follow-up designed to generate qualified interest.
Precision geo-targeted campaigns, showcase syndication, and responsive buyer follow-up tailored specifically to 1113 Significant Way W.
* All assets, staging, and media will be produced specifically for 1113 Significant Way W once our mutually agreed launch schedule is confirmed.
Danny Grubb
Broker Associate / Team Lead
Real Broker, LLC
Experience Matters. Strategy Matters More.
Danny Grubb is an accomplished Central Valley real estate professional with approximately 16 years of experience and a history of industry recognition. As leader of Grubb Realty Group, his team has recorded more than 560 property sales on Zillow.
His career includes recognition among Coldwell Banker's 30 Under 30 and the International President's Elite, placing him among the company's top 2% of sales associates in 2016. Known for his market expertise, client-focused approach, and strong sales performance, Danny continues to serve buyers and sellers throughout Fresno, Clovis, Madera, and surrounding communities.
Deeply rooted Central Valley market knowledge and strategic negotiation.
Extensive verified transaction track record on Zillow across Central Valley.
Recognized in the International President's Elite & 30 Under 30.
Thoughtful preparation, strong presentation, and clear seller guidance.
What We’ll Review Together
Our consultation is designed to give you clarity and confidence. Here are the five key areas we will walk through side-by-side during our appointment:
Current Market Position & Pricing Strategy
Focus 01An in-depth review of active, pending, and sold comparables in your immediate Madera neighborhood to establish your strategic pricing window.
Recommended Preparation & Launch Timing
Focus 02Specific, high-return suggestions for presentation, staging, and selecting the optimal calendar window to launch for peak buyer demand.
Estimated Selling Costs & Net Proceeds
Focus 03A clear, transparent breakdown of expected escrow, title, commissions, and net proceeds so you know your exact bottom line.
Selling Versus Continuing to Rent
Focus 04An objective financial comparison between liquidating your equity now versus ongoing property management, rental yield, and maintenance expenses.
Next Steps That Fit Your Goals
Focus 05Tailored options that respect your preferred timeline, transition plans, and personal family objectives.
“If the strategy, timing and numbers make sense, we can discuss moving forward together.”